
Client acquisition systems
For whom: SMBs receiving poorly qualified requests or losing the link between marketing, sales and operations.
Problems solved
- Website that informs without qualifying
- Scattered requests
- Manual routing
- Incomplete conversion tracking
Examples
- Strategic website
- Landing pages
- Smart forms
- Notifications and routing
- Light CRM
Deliverables
- Acquisition journey
- Forms and qualification logic
- Request follow-up
- Conversion tracking
Flow
Diagnose the current journey, define friction points, architect the journey, build, test and transfer.
Conditions
Offers and qualification criteria must be clarified before building.
Expected outcomes
Better structured requests that are easier for the team to handle.
Limits
Complex transactional journeys require separate framing and evidence of need before being proposed.


